BUSINESS STRATEGY

Demystifying Digital Transformation

Should companies really care about it? Can big corps compete with start-ups, already digitally born?

Andrea Marchiotto
10 min readMay 9, 2019

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A baby born butterfly. How cute… such a nice little creature to explain a concept that is often perceived as a monstrous gigantic obstacle. Are you ready to bring your business into the future?

Disclaimer: please note the following is a collection of personal thoughts. All info is publicly available. The content hereby written does not reflect in any way the position of the

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Andrea Marchiotto

Web3 enthusiast, passionate about eCommerce, new business models, and generative art. Support cool stuff: https://andreamarchiotto.medium.com/membership