BUSINESS TIPS
The top 20 most important principles to grow your start-up
A “love” letter to founders and co-founders, startuppers and newborn entrepreneurs
11 min readMar 17, 2019
Disclaimer: please note the following is a collection of personal thoughts. All info is publicly available. The content hereby written does not reflect in any way the position of the company I work for.
Warning! This article contains juicy tips on how to build a successful start-up.
Warning 2! It’s also about avoiding huge mistakes.
20.BE FLEXIBLE. Flexibility and adaptability are key to success. 7% of start-ups fail because of lack of flexibility. They fail to pivot when it’s needed. A pivot is needed when it’s necessary to shift the business model, change the customer target or something else in the value chain.